Women are the largest group of wine consumers.
Enter the competition and have your products tasted by the best women tasters.
The competitions
The Women’s International Trophy is a unique event in Germany and a top-level tasting: wines, beers, and spirits from all over the world are tasted by an international jury made up entirely of women. All the tasters, sommeliers, oenologists, etc. are experts in the field. With nearly one thousand samples tasted in 2024, the popularity of this competition is clear.
All male and female producers around the world can submit their samples.
A one-of-a-kind competition in Germany
JURORS’ EXPERTISE
Tasters are the cornerstone of the Competition. Each sample is blind-tasted by an international jury composed only of women–all experts–and marked on the basis of the sensorial analysis criteria defined by the OIV (International organisation of vine and wine).
CERTIFIED COMPETITION
The competition is recognised by the Rhineland Palatinate Ministry of Agriculture and ISO 9001-certified. Certification is a guarantee - for both producers and consumers - of rigorous selection.
ORGANOLEPTIC ANALYSIS
After the tasting, you receive a complete organoleptic analysis of your sample (appearance, aroma, taste, harmony) along with competition averages, to evaluate your sample’s position with regard to competitors.
ACTIVE COMMUNICATION
The competition uses its extensive network to communicate results directly to the main decision-makers: buyers, sommeliers, restaurant owners, importers, journalists for the specialised press.
MARKETING TOOLS
Many tools are made available to you: Metal plates to hang up at your site, medals to affix to your products, award certificates to send to clients, award-winners on the competition’s website (to increase your internet visibility), the competition’s social networks, etc.
MEDIA PARTNER
The organising company, ARMONIA, has relied on well-known media sources since its creation. Each year, articles in the general and specialised press spread the competition’s renown and make it better known to the general public and buyers and importers as well:Lebensmittel Zeitung, Frankfurter Allgemeine Sonntagszeitung, VINUM, Wein-Plus, WEIN + MARKT, etc.
News
For the 2025 edition, Dagmar Ehrlich is the honorary president of the Womens International Trophy
Published on 2024-11-20
Dagmar Ehrlich, food and wine journalist and event organizer, becomes honorary president 2025 After several internships in viticulture in Germany and abroad, as well as training as a consultant sommelier at the Université du Vin in Suze-la-Rousse, I completed my studies in viticulture and oenology at the prestigious University of Geisenheim. In 1981, I founded Ehrlich's Weinkontor, a wine import and sales company with a bistro in Karlsruhe, which quickly became a popular meeting place for gourmets and wine lovers. After selling this business in 1988, I joined the management of Hawesko, Germany's largest mail-order wine retailer. Then, in 1991, I was asked to oversee the monthly wine tastings for Feinschmecker magazine, before taking over the wine section of Wein Gourmet magazine a short while later. My list of the ‘100 best wines available in the world’ caught the attention of gourmets from around the globe. I enjoy organising trips and events for the readers of Feinschmecker as we...
Testimonials
Bianca NEHRBASS
Germany, sommelier
As a producer, it is extremely important to know where your own product stands in an international comparison in order to better evaluate and use your own market opportunities. As a taster, you expand your horizons a little further with every tasting, as there are always new, exciting products ready to be tasted and evaluated. It makes sense to participate in tastings regularly to train and sharpen one's senses.
